The course introduces students to the key issues pertaining to the financial systems and the financial markets industry so that they appreciate the functioning of financial markets and financial instruments in an economy.
The aim of this course is to provide students with an understanding of the importance and role of Integrated Marketing Communications in organizations.
CCC122,CCC224
Understand fundamental concepts and principles related to the course subject matter
Apply theoretical knowledge to practical situations and real-world problems
Develop critical thinking and analytical skills within the discipline